Bertelsmann Investments has acquired majority stake in LetsTransport

LetsTransport is an Indian based logistics technology company majority owned by German based media and investment conglomerate, Bertelsmann which has seen the company make strong moves in advancing into the Indian logistics industry which is booming in the freight market. VC Circle reported the takeover as having been conducted under the company investment engine of Bertelsmann India that focuses on long term strategic investment in the region.

LetsTransport is a freight marketplace application that is utilized to match enterprises to truck operators and fleet owners across cities in India. How the growth of revenue is reported within the platform is a good one, as it was reported in The Economic Times, the insiders of the industry reported that the platform can be a successful acquisition as the demand of the organized and tech-enabled logistics service increases.

Based on Bertelsmann’s international experience, the executives stated that the company would like to increase its operations and broaden the scope of its services (VC Circle). The management believed in the increasing supply-chain technology industry in India and how it could offer sustainable growth.

A press release that has been issued by Bertelsmann highlighted the fact that India has been one of its most important growth markets in the world. Based on the statements of the company officials, the acquisition may be understood as the manifestation of the fidelity in the digitalization of the logistics and the increased formalization of the freight services.

Market commentators believe that such a transaction is a positive sign of increased competition among the ecosystem of logistics-technology in India. It is reported that the world investors are taking refuge in scalable digital freight solutions that can remedy the inefficiencies in the India fragmented transport industry. The transaction is generally considered either as a bet in the Indian dynamic logistical infrastructural and technological environment.